Pay Per Click (PPC)
- Work offline and then update your campaigns efficiently and effectively.
Google AdWords Traffic Estimator
- Estimate the cost of keywords according to the word, budget, language and location.
- Discover what keywords internet users are typing within categories, seasonality, location and time parameters.
- Handle advertising expenditures around particular conversion objectives
Keyword Research
Google AdWords Search-based Keyword Tool
- A list of keywords that is computed by analyzing the contents of your website and matched up with real Google search inquiries
- Displays what keywords similar competitors are bidding on
- Converts a keyword into one/all of Google’s match types
- Displays word associations in a visual and interactive map
- Generate lists of keyword using words and modifiers
- Generate possible keyword or phrase misspellings to match common typing mistakes
- A simple keyword generator that mixes from two or three word lists
SEO Book Keyword Suggestion Tool
- Combined keyword statistics from Google, Yahoo, Wordtracker, MSN and Keyword Discovery
Link Building
Producing content
- If you produce content such as articles and blogs or leave comments somewhere, you can leave doors for your audience to link back to your website.
- Check what other sites are linking to you, the number of your pages in Yahoo’s index, and the links of your competitors.
- Presents columns of indexed pages with the different inbound links to each particular page
- Displays the relevancy of keywords to your page and competition, promotion and structural code suggestions
- Graded on factors such as inbound traffic and social media popularity to assess marketing effectiveness in different categories
- Manage and keep track of information about inbound links such as anchor text, page rank, date added, and detection of meta tags.
- A compilation of tools that helps keep track of the creation and deletion of inbound links
- Check the links and other sources objects on your page to see if they work
- Displays duplicate links from the same site and the domain name
- Assistance in boosting visibility and checking indexing status
- Trace link data for any domain that include anchor text and backlinks
- Discover where popular pages are being bookmarked so you can target your content there
- Displays your site’s page rank automatically
Displays your site ranking, whether you have syndication, how much of your content made it as social bookmark s, indexed pages and how many backlinks
Helps you organize and maintain contact info and links
Displays relevant information by demographic profiles from sites, measure content consumption and provides suggestions to your marketing approach
A set of tools that helps you monitor topics, benchmark your brand, and identify influential users
Search and monitor topics across blogs, news, social networks, videos, images and forums
Analytics
Observe mentions on social networks and provides analytics to understand the data better
Discover the keywords that are driving traffic to your competitor’s sites and find out related terms you can use
Discover potential affiliates and keywords as well as view traffic and involvement for sites
It connects buyers and sells with ways to target, segment, and reaching audiences
Track users from the previous source, find the conversion rate, and geographic location they are from
Social Media
- A cross platform collection of today’s most popular social media on the data that is relevant to you
- Manage multiple social network accounts and contributors in different columns
- Manage multiple Twitter accounts and contributors by delegating specific tasks as they come and see notes next to the Twitter users
- Displays real-time tweets for a group of keywords
- Displays all the mentions of your brand on Twitter
- Find tweets based on keywords as well as location and then translate to your desired language
- Get notified every time content is mentioned or uploaded that match defined keywords
- Observe, measure and interact with the gathered mentions and contains built-in work-flow applications
- Search and keep track of trends that are being discussed in the blogosphere
- Displays of the mention of keywords from different media platforms such as Flickr, YouTube, and Digg
- A link shortening tool that allows you to monitor the popularity by tallying the amount of clicks
- Bring automation to Twitter by automatically sending replies and auto follow who add you
Blackhat
**We don’t recommend you to use these. These were included to inform you of the type of tools to avoid and the possibility of your competitors using them. The consequences are lower page ranks or even the removal of your site because they are seen as spamming techniques.
- Improve search engine ranking by posting automatically on forums, blogs, and sites
- Multiple postings to different media, RSS aggregator and social bookmarking sites
- Identify high page rankers on Google, mail multiple people at time, and check if they linked back
- Artificially increase your page rang by pinging and automatically comment with predetermined messages